How “The Gap Closer” Was Born

I was driving through the scenic back roads of Vermont headed to Albany–meditating on what my elevator speech should be. You know, how do I tell people what I do in 30 seconds or less? It came to me that I’m a gap closer! For instance, I had been teaching a public speaking class that week and saw just over 100 people within a 5-day period. Those people came to me in various mental states, ranging from the fear of standing in front of others to “I’m good, but how do I get better.” Throughout our time together, I gave them tips, strategies, and techniques that closed their public speaking gaps. In other words, at the beginning of the day they started at point A with a strong desire to get to point B and no concrete way to transition. I helped them do that.

So anyway, I meditated on the name “The Gap Closer,” and realized that’s it! My USP (Unique Selling Proposition)! My brand! Over the next few months, I’m migrating from “The Purpose Professor” to my new brand because it sums up so well what I do when I speak, teach, train, and coach. And while on paper, I’m the owner and president of Life On Purpose LLC; I’m really an expert gapologist standing ready to help people close their gaps.

Did you know that gapology is a real word? Yep, it is. Double-Tongued Dictionary defines it this way: n. the study or discussion of marked differences between groups, viewpoints, or situations. Also, gapologist, a person who studies such differences. I’m thinking of going even further because I don’t just study gaps, I help people apply specific strategies to close those gaps. I think that would make me a gapolocator! What do you think?

Peace and Prosperity in 2011!